Value Planning The New Approach to Building Value Every Day,9780471438106

Value Planning The New Approach to Building Value Every Day

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Edition: 1st
ISBN13: 9780471438106
ISBN10: 0471438103
Format: Paperback
Pub. Date: 2001-10-22
Publisher(s): Wiley
List Price: $38.80

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Summary

"Mr. Serven's approach is insightful and uncomplicated. Rather than simply focusing on theory, he has offered compelling real-life examples of how well-known leaders and their companies have built value for their shareholders." -Keith Rauschenbach Second Vice President, TIAA-CREF.

Author Biography

LAWRENCE B. M. SERVEN is the founder and principal of The Buttonwood Group, a Stamford, Connecticut-based consulting firm specializing in organizational effectiveness and performance management. He has helped companies in the entertainment, telecom, consumer goods, pharmaceutical, and financial services industries to enhance shareholder value through improved planning practices. His work has been profiled in CFO Magazine, the Harvard Management Update, the Journal of Accountancy, and others. He can be contacted at lserven@msn.com

Table of Contents

Preface xi
Acknowledgments xv
Part One PLANNING TO WIN 1(84)
Shareholder Value Breaks Out of the Boardroom
3(10)
The Value Destruction Journey
5(4)
The Value Creation Journey
9(4)
Planning to Win: The Best Way to Predict the Future Is to Create It
13(10)
Value Creation by Design, Not by Chance
14(3)
The Value Planning Approach
17(3)
Value Planning Is a Management System, Not a Process
20(3)
Value Maker Commitments: Translating Business Goals into the Decisions People Make Every Day
23(22)
Accountability and the Value Chain
25(7)
Self-Diagnostic
32(3)
Improvement Steps
35(10)
Value Maker Motivation: Aligning Rewards with Shareholder Value
45(22)
Self-Diagnostic
55(3)
Improvement Steps
58(9)
Value Maker Intelligence: Managing Information to Make High Value Decisions
67(18)
Self-Diagnostic
75(4)
Improvement Steps
79(6)
Part Two THE ROLES PEOPLE PLAY 85(72)
Business Advisors in the Value Creation Process: The Role of Finance
87(16)
Self-Diagnostic
93(3)
Improvement Steps
96(7)
Managing for Shareholder Value: The Role of Functional Managers
103(18)
Self-Diagnostic
111(3)
Improvement Steps
114(7)
Creating Strategic Focus: The Role of Senior Management
121(20)
Self-Diagnostic
131(4)
Improvement Steps
135(6)
Living It: The Role of the CEO in Making Value Planning Part of Everyday Business
141(16)
Self-Diagnostic
148(3)
Improvement Steps
151(6)
Part Three AN ILLUSTRATIVE STORY 157(32)
Life before Value Planning: Gaming the System
159(10)
Life in Transition: Steering an Aircraft Carrier
169(10)
Life in a Value Planning World: Creating Value Every Day
179(10)
APPENDICES 189(22)
Appendix A The Value Planning Process Illustrated
191(8)
Appendix B Current Planning Topics: A Discussion of ``Silver Bullets''
199(12)
Index 211

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