Loose Leaf for Strategic Management: Creating Competitive Advantages,9781259900525

Loose Leaf for Strategic Management: Creating Competitive Advantages

by ; ; ;
Edition: 9th
ISBN13: 9781259900525
ISBN10: 1259900525
Format: Nonspecific Binding
Pub. Date: 2018-02-12
Publisher(s): McGraw-Hill Education
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List Price: $138.92

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Table of Contents

Part 1 Strategic Analysis 
1 Strategic Management: Creating Competitive Advantages 
2 Analyzing the External Environment of the Firm: Creating Competitive Advantages 
3 Assessing the Internal Environment of the Firm  
4 Recognizing a Firm’s Intellectual Assets: Moving beyond a Firm’s Tangible Resources 

Part 2 Strategic Formulation 
5 Business-Level Strategy: Creating and Sustaining Competitive Advantages 
6 Corporate-Level Strategy: Creating Value through Diversification 
7 International Strategy: Creating Value in Global Markets 
8 Entrepreneurial Strategy and Competitive Dynamics 

Part 3 Strategic Implementation 
9 Strategic Control and Corporate Governance 
10 Creating Effective Organizational Designs 
11 Strategic Leadership: Creating a Learning Organization and an Ethical Organization 
12 Managing Innovation and Fostering Corporate Entrepreneurship
 

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